Mobile Apps vs Mobile Website: Which is Better For Your Business?
Introduction
Every business owner plans to make his/her business more popular. Mobile is one of the most popular and efficient platforms which can make your business more popular. Before implementing something into your business being a business owner you should clear some queries. Queries like whether to develop a mobile application for downloading the app or a mobile website.
Both mobile apps and mobile websites will look similar to you at first, but they have different from each other.
Let’s start the blog and know more about these two and will decide which is better for your business.
Mobile Apps vs Mobile Websites: What’s the Difference?
A mobile website is just similar to any other website consisting of browser-based HTML pages linked with each other and is accessed over the internet. These are also designed for smaller devices and for touch-screen interfaces.
Responsive web design is getting more updated and is becoming the new standard for websites that are not just mobile-friendly but can also scale to any-sized device.
Whereas, on the other hand, mobile apps are actual applications that are downloaded and are installed on mobile devices. The user has to visit the app store like Play Store, iTunes to find the app and download it.
Mobile apps may just fetch the contents from the internet just like the websites, or the content may be downloaded for offline purposes.
Mobile Apps vs Mobile Websites: Which is Better?
Developing a mobile app or a mobile website completely depends on your business choices and your end goals. Let’s take an example; if you are developing an interactive game for the customers then developing a mobile app will be the wise decision, but if you are planning to offer a wide range of content to the clients then developing a mobile website will be the right choice for you.
But in our opinion developing a mobile website should be your first choice as this will be very helpful, but whereas a mobile app is very specific and cannot be accomplished through a web browser.
Mobile Apps vs Mobile Website: What are the Advantages?
Immediacy:-
Mobile websites are instantly available to users via a browser across many devices. But whereas mobile apps, on the other hand, requires downloading the application first then installing it from any of the app stores which is clearly a lengthy process.
Compatibility:-
A single mobile website can reach thousands of mobile devices, but native mobile apps require various versions to develop for each device.
Time and Cost:-
Mobile website development is considerably more time-saving and very cost-effective as compared to mobile application development.
Reach:-
Mobile websites are accessible across various platforms and can be easily shared among users as well as search engines.
Shareability:-
One can easily share mobile website URLs via a simple link, but whereas sharing mobile apps is not that easy to share.
Findability:-
Mobile websites are much easier to find as their pages can be displayed or can be listed in the search result in industry-specific directories. Mobile apps are not so much easy to find.
Upgradability:-
A mobile website is much more dynamic than a mobile application in terms of flexibility to update the content, Updating a website is easier as compared to a mobile application.
When Does Developing a Mobile Application Make Sense?
Push Notifications:-
This is an inherent capability of a mobile application to send push notifications to the users having your application on their devices. This helps the users in knowing the upcoming updates or knowing about any newly launched product in the app.
Complex Calculation:-
A mobile application will help the business owner in making complex charts, calculations, and also helps in report making.
No Internet Connection Required:-
One can easily provide content and can perform other functions without an internet connection with mobile apps.
Personalization:-
If your targeted users are going to use your app on a regular basis then a native mobile application provides a great chance to your business.
Final Words:-
As mobile, we all know in today’s competitive world every business owner is taking their business to mobile devices for better customer reach. The question of choosing a mobile website or mobile app will remain the same. It completely depends on your business needs.
If being a business owner your aim is to just provide content and establish a broad mobile presence that can be easily maintained and can be shared between the users then a mobile website will be a good option.
On the other hand, if your goal is to provide a user experience that feels more like a gaming interface or a computer program, then a mobile application is good to go.
Many of the businesses are having their own mobile website for a global presence a downloadable mobile application for generating revenue too. CodeStore Technologies is a leading mobile and web app development company helping many SMEs in developing their dream web and mobile app for their business.
With the help of our experienced team of developers, we develop the most robust application for increasing the revenue of your business.
If you have any requirements then feel free to contact us at: Sales@codestoresolutions.com.